I wonder if a big brand name chocolate company could keep it this simple?
This is a really great and simple identity designed by http://www.ruizcompany.com/index.php?/work/chocolat-factory/ for Spanish chocolate company http://www.chocolatfactory.com/eng/ - more details featured here: http://lovelypackage.com/chocolat-factory/
Less is more, and such a good palette - want to eat it all up. Kinda reminds me of the 100% Chocolate Cafe Identity in Japan which is equally scrummy, see at http://lovelypackage.com/100-chocolate-cafe/
More Chocolate packaging here: http://kathykavan.posterous.com/chocolate-chocolate-chocolate and here http://www.flickr.com/photos/kathykavan/galleries/72157623598988214/