US Dollar Design by Travis Purrington

Beautiful work by Travis Purrington - his 2014 US Dollar Design proposal

"An updated banknote proposal created for the United States of America within the Master thesis design project "WORTH: The Aesthetics of Global Interest". Inspired by the Swiss Franc's ambitious redesign process (the currency is thoroughly redesigned every 20 years by way of contest) The goal was to develop a similar updated iconographic system better representing the advancements and culture within the American society. This particular series plays on themes of human discovery and endeavors to connect achievement, theory and the fundamental properties of life." From Travis Purrington's own website

Impressive 'Dollar ReDe$ign' Concept by Dowling Duncan

In April I posted an article on the Dollar ReDe$ign Project ( see here: http://kathykavan.posterous.com/dollar-redeign-project-3 )

A really interesting open project to rebrand the US Dollar, organised by Richard Smith (http://www.thinkcreatebelieve.com/about-approach.htm ) -"The Dollar ReDe$ign Project hopes to bring about change for everyone. We want to rebrand the US Dollar, rebuild financial confidence and revive our failing economy." 

'Dowling | Duncan' Graphic Design Studio based in Newark, UK and San Francisco, US have just submitted a beautiful design concept to the project, for me, one of the best versions. The design is very contemporary - I love the vertical layout which get taller as the value the notes gets bigger, fresh palettes that still manage to convey authority, clean grid layout and I especially love the $10 note with the bill of vertically rights listed. It would also be good to see the other side of the notes too, that's the part of the design I can immediately see that's missing, but still brilliant work from Dowling Duncan. Read all the design logic here - http://dowlingduncan.com/dowling-duncan-redesign-us-bank-notes/

Dollar ReDe$ign Project

 

Dollar ReDe$ign Project blog - http://richardsmith.posterous.com/

A really interesting open project to rebrand the US Dollar, organised by Richard Smith ( http://www.thinkcreatebelieve.com/about-approach.htm ) -"The Dollar ReDe$ign Project hopes to bring about change for everyone. We want to rebrand the US Dollar, rebuild financial confidence and revive our failing economy." 

I didn't realise how much of a preconceived idea about the design of money I had in my head until I saw this project. So many questions dart through my mind on looking at the various designs, some so sub-conscious that I almost disregard most designs on first glance. Currency design is more than just do I like how it looks, it has to answer questions like...
> Is it secure?
> Do I trust it?
> Does it give the right gravitas to that country?
> What does that country want to tell me through it's currency design?
> How progressive does the country appear through the design of it's currency?
> Can I read the note quickly?
> Does the valuation of notes get confused?
> Is it effectively colour coded?   
> Does the imagery resonate with me or teach me anything of importance about that country?
> Is the design of money important anymore with the advent of global currencies such as PayPal?

A lot of these designs would never work for real, but it's fun to see how people approach this most difficult of design projects.

Links:
Dollar ReDe$ign Project Flickr -
One Hundred Dollars - great article about designing bank notes by http://ministryoftype.co.uk/words/article/one_hundred_dollars/